Customer Profile
KÜNZI S.p.A. specializes in the import and distribution across the national territory of cutlery items, offering a range of high-quality products. Since the late ’80s, new product lines related to Kitchen & Design, Outdoor & Lifestyle, and also the Professional world have been developed.
I rivenditori hanno costantemente bisogno di immagini di prodotto approvate e aggiornate per la pubblicazione in cataloghi e siti web.
Customer Request
The image database used by Kunzi’s sales network was stored on nested folders of an internal server not accessible via the web, which did not allow fast and intuitive access to digital resources.
A centralized repository with easy access to approved product and lifestyle photos from the company was necessary, which could be carried out via browser from any internal or external company location and for any user equipped with login and password.
MomaPIX DAM Solution
- 24/7 self-service image access by the sales force: KÜNZI retailers can access the multimedia resources they need for customer communication more quickly.
- Easy self-management of product catalogs
A search engine that indexes all metadata, with filters on brand, product photos, and lifestyle: the marketing team can quickly find product images.
